From Scrap to Profit

Speakers for "from Scrap to Profit" 2010
(click on the speaker's name to view their bio)

Charles Astafan, General Manager

Columbus McKinnon Corporation

TOPIC: Improving the Quality of Ground Rubber

John Amato, President

JJA Sports

TOPIC: The New ASTM Specifications for Infill and Industry Outlook

Mark Belshe, Executive Director

Rubber Pavements Association

With the shortage of many well-known polymers, the modified asphalt market has been increasingly
renewing its interest in using crumb rubber derived from scrap tires to achieve heightened
performance from asphalt binders. With the many developing technologies, the opportunities have
never been greater but the market confusion and old challenges have posed many obstacles. This
presentation seeks to clarify this confusion, explore methods to overcome traditional challenges, and
provide the attendee with a knowledge base to communicate effectively with the road-building
industry.

Michael Blumenthal, Vice President

Rubber Manufacturers Association, Washington, DC

TOPICS: Changes to Tire Construction and Scrap Tire Management in Rural Areas

Changes to Tire Construction:
The materials used to manufacture tires continue to evolve and change. This presentation will
describe the changes to the materials used to manufacture tires, the materials that are likely to
be used in the future to manufacture tires and their possible impact on tire processing and
recycling markets.

Managing Tires in Rural Areas
States, counties and municipalities all face the common challenge of managing scrap tires in
rural area. The challenge is due the relatively low rate of scrap tire generation and the
distances that have to be traveled to collect and transport these tires. This presentation will
describe a series of management alternatives that can be instituted in rural areas to address
this situation.

Ed Boisson, Senior Consultant

R.W. Beck

TOPIC: Case Study - Use of State Grants to Develop a New Product: The California Experience

California's scrap tire markets are large and diverse, but are currently faced with both expansion
opportunities and threats that could influence the industry for many years. The California State
agency responsible for scrap tire management is CalRecycle, formerly know as the Integrated
Waste Management Board. CalRecycle operates one of the the longest running and best funded
tire market development programs in the nation. Over two decades, CalRecycle has built a
program that emphasizes grant funding in tandem with research, technical assistance, education,
and outreach activities. This presentation will summarize California market trends and CalRecycle's
current efforts to strategically adjust its program to further strengthen and expand tire recycling in
the state.

Tony Georgis, Analyst

Halcrow

TOPIC: Evolution of the Carbon Markets and Potential Opportunities for the Scrap Tire Industry

Evolution of the carbon markets and potential opportunities for the scrap tire industry: In the
past year, the Presidential Executive Order 13514 and SEC guidance regarding the disclosure of
climate change risks for publicly traded companies, has increased the focus on carbon and GHG
emissions. This presentation will include a general primer on carbon market drivers such as GHG
emissions, State and Federal legislation, Executive Order 13514, recycling and the SEC guidance
on climate change. In addition, the opportunities for the scrap tire industry to benefit from these
carbon market drivers will be identified.

Jim Gilbert, Tire Recycling Marketing Development Specialist

Empire State Development, Rochester, NY

TOPIC: State Market Development Programs

Jim Goble, Director,

Pulaski County Solid Waste District

TOPIC: Welcoming Remarks

Walt Henderson, Consultant

Henderson Consulting Services, Inc., Middletown, PA

TOPIC: The New ASTM Specifications for Playgrounds and Mulch and Industry Outlook

The presentation will provide an update on the ASTM specification for loose-fill playground
surfacing and the issue of surface heating. The presentation will also provide a brief overview
of the playground surfacing market (e.g. major surfacing products used; cost, advantages/
disadvantages of each; market shares held by various products; growth of each type and
overall market growth), emphasizing rubber products (tile, PIP and loose-fill) which have grown
to have the largest dollar share.

Harry Heulings

Dow Advanced Materials

TOPIC: Polymer Rubber Composits (PRC)
Upcycling of Waste Materials: Thermosets to Thermoplastics

Link to Presentation Abstract

Andrew Horsman, Executive Director

Ontario Tire Stewardship Board

TOPIC: Ground Rubber Markets and Supply

   “Crumb rubber is not only a product unto itself, but also the raw material for a wide range
    of manufactured products. From roof shingles to playground tiles that size, purity and
    characteristics of the crumb used in these products is critical to the manufacturer, but are
    Processors and Manufacturers speaking the same language when they talk about improving
    the product? What are the market opportunities and barriers to growing the amount of crumb
    used in the production of finished products? How does the price of crumb impact the decisions
    made by the manufacturers, and what markets hold the greatest promise for growth? Based
    on an international study Ontario Tire Stewardship (OTS) is working to peel back the layers of
    hearsay and dogma and identify where the markets should be going to develop an economically
    and environmentally sustainable market for crumb rubber in manufactured products. OTS
    Executive Director Andrew Horsman will share the organizations learnings to date, and what
    the next steps are for OTS in Ontario around this issue.”

Sam Kauffman, Vice President / COO

Edge Rubber, Chambersburg, PA

TOPIC: Building and Maintaining Customer Relations

    Considering some of the past history of the crumb rubber industry, some users and potential
    users remain skeptical that a steady supply of quality crumb rubber exists. The presentation
    will look at various stages of recycled tire material and some common sense approaches
    to getting the product to the customer and building a lasting relationship.

Marisa Kreider

Chemrisk

TOPIC: Update on the Human and Environmental Health Impacts of Ground Rubber

Roger Lawrence, Solid Waste Division Chief

Arkansas Department of Environmental Quality

TOPIC: Welcoming Remarks

Kedar Murthy, Vice President and General Manager

Lehigh Technologies, Inc.

TOPIC: Case Study - Selling Ground Rubber Into a New Market

   In today’s environment and marketplace a consistent approach to penetrating a new market
   to offer your product or service in a way that will outsell the competition is critical. The
   presentation will focus on the day to day process of implementing tactics and strategy for
   penetrating a new market with fine rubber powder; including new products to existing markets
   and the development of new products for new markets.

Danielle Shafer, Sustainability Consultant

Tinsley-Mullens Engineering, Inc.

TOPIC: Understanding LEED Certification and Its Impact on Scrap Tire Products

The participants will gain a basic knowledge of the LEED rating system. Participants will also learn
about the LEED rating system’s Materials and Resources and Environmental Quality Construction
Credits and will learn submittal procedures for each Materials and Resources Credit that will be
discussed.

Renzo Taffarello

Taffarello Engineering & Associates, Italy

TOPIC: Equipment Issues Related to Manufacturing Composites with Crumb Rubber
and Plastics

Gary Vernon, District Manager

Walmart, Bentonville, AR

TOPIC: Selling Green Products from a Big Box Store

Greg Wright, Director of Sales

Granutech Saturn

TOPIC: Improving the Quality of Ground Rubber

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